Thursday, 5 August 2010

Le Creative Sweatshop

Le Creative Sweatshop is the result of the encounter between Ndeur and Make a Paper World in January 2009: a conceptual agency based of modern communication means and mediums, through the lens of the DIY culture, working on volume and space scenography.

NDEUR (Mathieu Missiaen)
This French autodidact began exhibiting his paintings, sculptures and installations when he was 22, and then also worked on furniture design for several French clients. He moved to Canada in 2007, and founded NDEUR. From then on, he focused on the development of NDEUR shoes, based on the customisation of vintage stilettos.
Numerous international magazines were then quickly fond of his work and wrote about it in their pages (WAD, XLR8R, computer art, Miss Behave, NYLON, MTV, Fashion Television etc.). The line quickly invaded several European and international markets such as USA, United Kingdom, Spain, France, Belgium, Germany, Australia, Brazil, Japan, Kuwait.
Among others, he has collaborated with Fiat, Vans, Microsoft, and, Dein-Design, as well as Peter Gatien of the brand new club Circa, in Toronto, Canada.

Born and bred in France, he studied communication and marketing and is also a street wear connoisseur, and just got into DIY. At the end of year 2007, he launched his first Paper Toy, influenced by street culture, and thus began working with several companies (Homecore, Projet M, 667, Totum) and focused his communication strategy on paper as his main visual medium.

The Creativ Sweatshop studio has already worked on diverse projects such as a demo pack for MAMZ'HELL, a French DJ (, the creation of several fashion accessories for the Canadian stylist Heidi Ackerman (link to her website) and the New York photographer Tchad Muller (wall paper magazine/ link to his website).
They've also developed an interior design DIY pack in cardboard for a broader audience, in collaboration with Paristik (link). They'll also be showcasing their work at the Prêt à Porter tradeshow in September 2009 in Paris, in the Shibuya area and will allow visitors to participate to an interactive installation made of 15 000 paper sculptures.

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